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Marketing
Gaming & Esports
It’s becoming impossible for game publishers to avoid the question of advertising inside premium titles
May 20, 2024
Digiday Programmatic Marketing Summit
Why Exverus’ head of strategy is marrying performance with brand in programmatic
May 20, 2024
Marketing on Platforms
Behind closed doors: the intrigue and reality of platform marketer councils
May 20, 2024
Marketing on Platforms
As the line between B2B and B2C marketing blurs, Workday taps humor in consumer-facing media channels
May 16, 2024
Business of TV
How the NBA’s broadcast rights tussle could affect advertisers
May 16, 2024
The Programmatic Marketer
Ad tech vendor Colossus faces scrutiny for alleged mismanaging IDs
May 16, 2024
Marketing on Platforms
X boasts 8 billion daily video views as it pushes to become video-first
May 15, 2024
Member Exclusive
Digiday+ Research deep dive: Marketers remain invested in programmatic, but agencies show less confidence than brands
May 15, 2024
Gaming & Esports
Twitch is just another piece of the video content portfolio at Amazon’s upfront debut
May 15, 2024
Retail Revolution
Expedia’s launching a retail media network. Is it late for departure?
May 14, 2024
The Creator Economy
Marketers focus on competitive analysis to grow their influencer marketing strategies
May 14, 2024
Member Exclusive
Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire
May 14, 2024
Gaming & Esports
Why — and how — Roblox is actively pushing for platform status
May 14, 2024
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