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Agencies have mixed feelings about using AI tools for product placements and influencer marketing
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Special Projects
Digiday+ Research
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Marketing
The Creator Economy
As NIL era arrives, marketers find an influencer playbook
July 12, 2021
Brands in Culture
‘Whatever our audience is vibing with’: How Faze Clan develops brand partnerships
July 12, 2021
Brand Safety
Facebook delays its brand safety audit a year after ad boycott raged
July 12, 2021
Member Exclusive
Media Buying Briefing: Why some media agencies are bowing out of pitches for this year’s Mediapalooza
July 12, 2021
Retail Revolution
How a shoe retailer built up its first-party data using emailed receipts
July 9, 2021
The Confessions
‘You haven’t seen the great pains’: Confessions of a commercial crew member on the headache of execs returning to set
July 9, 2021
Life Beyond the Cookie
Omnicom Media Group formally endorses UID 2.0 in a bid to move the post-cookie future forward
July 9, 2021
Future of Work
‘A breath of fresh air’: Outdoor workspaces are having a post-pandemic moment
July 8, 2021
The Programmatic Marketer
How Apple’s Private Relay could be the beginning of the end for fingerprinting on iOS devices
July 8, 2021
Equality and Opportunity
Agencies’ latest DE&I initiatives aim to dig deeper into systemic challenges for diverse and minority media
July 8, 2021
Future of Work
‘Stamp out cultural biases’: How return-to-office strategies differ around the world
July 7, 2021
The Confessions
‘None of the wins from my previous review were acknowledged’: Confessions of an account exec and working mom on annual reviews
July 7, 2021
Beyond Ads
‘We’re creating new ways of working’: Unilever on how ESG informs its advertising and media buying
July 7, 2021
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