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Brands in Culture
How Ben & Jerry’s has found the balance between activism and advertising
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Navigating Economic Instability
The cases for and against the CMO role
September 3, 2024
Member Exclusive
CMO Strategies: eBay, Hyundai, Duolingo and other advertisers share key tactics for marketing channels
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Retail Revolution
Why Sam’s Club’s ad platform is banking on member data to attract advertisers
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Member Exclusive
Marketing Briefing: Why holding companies are taking a ‘platform’ approach to pitch more cohesively
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Member Exclusive
Digiday+ Research: Pinterest surpasses X when it comes to brands’ usage of UGC-focused social platforms
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Marketing on Platforms
What do advertisers want from Tubi in the U.K.?
September 2, 2024
Agency Culture
Omnicom is consolidating B2B shop Doremus+Co with Merkley and Partners
August 30, 2024
The Creator Economy
After keeping them at arm’s length, sports brands are opening the door to creators
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Gaming & Esports
Car brands from BMW to Volkswagen lean into in-car gaming
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Gaming & Esports
How creator-owned teams are shaking up the esports industry
August 29, 2024
The Confessions
‘Isn’t this more of a quid pro quo?’: Confessions of an agency CEO on kickbacks in retail media landscape
August 29, 2024
Gaming & Esports
Why Wendigoon and other creators are taking talent management into their own hands
August 28, 2024
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