Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
Facebook’s billion users, Instagram, the McWhopper: What was in and what was out this week
Here’s what’s in and what’s out for the week ending August 28.
This week, the Internet fumed over a “disgusting” Caitlyn Jenner costume that online retailers are standing by, McDonald’s publicly rejected Burger King’s offer on Facebook to make a “McWhopper,” Instagram had its most useful update yet and Snapchat added more publishers to its Discover feature while dismissing no one.
Oh, and 1 billion people used Facebook on Monday, Facebook proudly announced, opening the gates to a barrage of ridicule that 1 billion users isn’t actually that cool.
More in Marketing
Salesforce’s $5.7 billion Braze deal puts marketers at an ecosystem crossroads
The deal promises faster, more connected marketing, while raising questions about vendor lock-in and how brands stand out as AI automates campaign execution.
AI boosts discovery but reviews still seal the deal, new research shows
ChatGPT is where 16% of shoppers start looking for products. However, only 9% go there to actually buy something.
Future of Marketing Briefing: Advertisers have more ways than ever to choose a holdco, and free holdcos to choose from
Fewer holdcos, more ways to pick one: inside the changing agency pitch.