Secure your place at the Digiday Media Buying Summit in Nashville, March 2-4
Brands, just because you can, doesn’t mean you should. A long-running hashtag, #YoureMoreAttractiveIf, is currently trending, and therefore, has become excellent fodder for lazy brands and tired Twitter tactics.
Check out this selection of terrible tweets from brands awkwardly hijacking the tag.
A bag that disintegrates into a brown mess? No thanks.
Is that a challenge, Six Flags?
Why is this hashtag so attractive to fast food chains? Are they compensating for how unattractive fast food is?
We don’t even know what that is!
Seems like a no-brainer.
We definitely need one of those right now.
Hey brands, #youremoreattractiveif you stop hijacking mass hashtags with your lame tweets.
More in Marketing
TikTok Shop reverses U.S. shipping policy amid merchant concerns over costs and fulfillment challenges
TikTok Shop has reversed its plan to end seller-fulfilled shipping in the U.S., telling merchants that previously announced deadlines will no longer go into effect.
‘Comment sections are not customers’: American Eagle brings back Sydney Sweeney amid celebrity push
Anatomy of how brands like American Eagle decide whether cultural backlash is noise — or a business threat.
How the MLS plans to convert World Cup interest into lasting soccer fandom
Alongside advertisers and publishers, the league hopes to use a rare opportunity to promote soccer in the U.S.