for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
Brands, just because you can, doesn’t mean you should. A long-running hashtag, #YoureMoreAttractiveIf, is currently trending, and therefore, has become excellent fodder for lazy brands and tired Twitter tactics.
Check out this selection of terrible tweets from brands awkwardly hijacking the tag.
A bag that disintegrates into a brown mess? No thanks.
Is that a challenge, Six Flags?
Why is this hashtag so attractive to fast food chains? Are they compensating for how unattractive fast food is?
We don’t even know what that is!
Seems like a no-brainer.
We definitely need one of those right now.
Hey brands, #youremoreattractiveif you stop hijacking mass hashtags with your lame tweets.
More in Marketing
Amazon hits pause on controversial change to its advertising payment system that had caused a seller revolt
The pause signals Amazon is at least temporarily backing off a policy that had sparked coordinated pushback from its seller community.
OpenAI builds tool to track whether ChatGPT ads convert
The AI platform is selectively enabling its pixel for some advertisers in the pilot as it continues to test and iterate its capability.
Agencies compete for SEO talent as client demand for zero-click expertise surges
Media agencies across the industry are hoping to attract top organic search execs given how hot AI search is at the moment.