Tim Peterson

Senior reporter

Tim Peterson

Senior reporter

Member Exclusive

Future of TV Briefing: Fox finds its programmatic identify in Roku
WTF Series

WTF is vector-based ad targeting?
Member Exclusive

Future of TV Briefing: How TV and streaming networks are laying the groundwork for outcome-based buying
Member Exclusive

Future of TV Briefing: How TV-streaming ad sellers are pitching fluidity in this year’s upfront market
Member Exclusive

Future of TV Briefing: How AI agents will figure into this year’s upfront negotiations
Marketing on Platforms

As OpenAI’s ChatGPT ad delivery improves, the doubts it created aren’t so easily fixed
Member Exclusive

Future of TV Briefing: The upfront is overtaking streaming’s programmatic marketplace
Member Exclusive

Digiday Programmatic Marketing Summit May Recap: How marketers are navigating agentic ad buying
Digiday+ Future of TV Briefing

Future of TV Briefing: Inside Warner Bros. Discovery’s programmatic upfront pitch
Digiday Programmatic Marketing Summit

‘Google doesn’t care that it’s terrible’: Brand, agency execs air frustrations with The Trade Desk, Google’s Performance Max, Meta’s Advantage+
Member Exclusive

Future of TV Briefing: The upfront glossary, 2026 edition
Member Exclusive

Future of TV Briefing: Ad tech’s pod bidding push moves CTV toward advancing the live sports ad model in 2026
Member Exclusive

Future of TV Briefing: The ambitious and alarming proposal fix to TV and streaming’s identity crisis

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