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Transparency shift: CMOs navigate new norms in agency profit models
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Tim Peterson
Tim Peterson
Digiday Programmatic Marketing Summit
How Digitas North America’s Leah Askew is looking to rein in the agency’s programmatic supply sources
4 hours ago
Business of TV
Inside YouTube’s 2024 upfront pitch to advertisers
Digiday+ Future of TV Briefing
Future of TV Briefing: How upfront ad sellers’ ‘advanced audiences’ pitches have, um, advanced this year
Business of TV
‘Fasten your seat belt’: What to watch for in this year’s TV and streaming advertising upfront market
Member Exclusive
Future of TV Briefing: Upfront ad sellers prep performance-based pitches to address ad buyers’ ROI obsession
Business of TV
How CTV platforms are pushing non-traditional ad formats — but not too far
Member Exclusive
Future of TV Briefing: Top takeaways from ‘The Future of TV’ video series
Member Exclusive
Future of TV Briefing: Sneak peek at ‘The Future of TV’ video series
Member Exclusive
Future of TV Briefing: Media Rating Council identifies ‘the problem of our time’ for measurement
Member Exclusive
Future of TV Briefing: Making sense of the TV industry’s latest measurement moves
Digiday Publishing Summit
Challenge board: Publishers speak out during the Digiday Publishing Summit
Member Exclusive
Future of TV Briefing: How Axios Entertainment is looking to expand its original programming business
Member Exclusive
Future of TV Briefing: Ad buyers, sellers ‘don’t anticipate a major currency shift’ in this year’s upfront
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