Seb Joseph

Seb Joseph

WTF Series

WTF is the American Privacy Rights Act
The Programmatic Marketer

Ad industry prepares for ‘tipping point’ this year in sustainability
Navigating Economic Instability

A closer look at what’s driving (and will continue to drive) M&A in ad tech in 2024
The Programmatic Marketer

Ad tech’s movers and shakers are readying a resurgence of M&A activity
Generative AI

Unraveling the AI dilemma in media agencies: cost savings or revenue shake-up?
Media

Four months in, here’s the rundown of Google’s Chrome cookie conundrum so far
The Programmatic Marketer

Inside marketing’s elusive Quixote quest for digital ad transparency
The Programmatic Marketer

Ad execs sound off on Amazon’s DSP dilemma
Life Beyond the Cookie

Ad execs enter crucial phase of Google’s Privacy Sandbox experimentation
Third-Party Cookie Primer

Amazon ve una oportunidad en la desaparición de las cookies de terceros
Third-Party Cookie Primer

Amazon sees opportunity amid the demise of third-party cookies
Marketing on Platforms

While advertisers are playing it cool, they’re hesitant to unleash their budgets on TikTok
Brands in Culture

With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?

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