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The winners and losers of Google’s third-party cookie reversal
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Ronan Shields
Ronan Shields
Google on Trial
The Rundown: The DOJ still urges forced Chrome sale in antitrust trial
Brand Safety
Advertisers are calling for full URL-level campaign reporting, and DSPs are responding in different ways
WTF Series
WTF are JBPs?
Experimental Channels
Confirmed: T-Mobile’s talks with Blis end in $175 million sale
The Programmatic Publisher
The latest earnings round shows public markets aren’t for the faint-hearted
Marketing on Platforms
Amid stock price drops, The Trade Desk promises ‘win-wins’ for clients and publishers
Data Regulation
As Big Tech battles EU regulators, it also flaunts its value
Life Beyond the Cookie
The Rundown: Google Chrome’s IP tracking updates
The Programmatic Marketer
The Trade Desk missed its revenue target for the first time, here’s how CEO Jeff Green pledged to fix it
Brand Safety
Amid uncertainty, ad tech mavens turn to startups
The Programmatic Publisher
Netflix readies pan-European rollout of its in-house ad tech amid pricing competition
Marketing on Platforms
Amazon’s advertising acceleration drive includes a partnership program to reduce operational costs
Life Beyond the Cookie
Criteo: ‘We no longer plan our business around the deprecation of third-party cookies’
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