Ronan Shields

Ronan Shields

Evolving Agencies

How Omnicom’s purchase of IPG changes the notion of an agency holding company
Managing Through Crisis

AdTechChat organizers manage grievances amid fallout of controversial Xmas party
Evolving Agencies

Here are the numbers to know in Omnicom’s potential purchase of IPG
Managing Through Crisis

2024 was a trillion dollar year that signals slower days ahead
The Programmatic Publisher

Channel Factory has partnered with Canaccord Genuity as ad tech’s M&A-train gathers steam
The Programmatic Publisher

A sign of things to come: Experian’s acquisition of Audigent highlights curation’s rising influence
Marketing on Platforms

Assessing the fallout of Google’s ad tech antitrust trial
Marketing on Platforms

Google’s ad tech empire rests on how well it can make these key arguments
The Programmatic Marketer

Queries mount as The Trade Desk takes an unprecedented step into TV’s adland
Business of TV

The Trade Desk finally confirms it: Meet Ventura, the OS to cement its grip on CTV
Marketing on Platforms

Incoming Trump administration puts potential breakup of Google’s Chrome in new light
Data & Privacy

Google is getting ready to unveil how Chrome’s cookie opt-in model will work, sources say
The Programmatic Marketer

AppLovin stands out in the latest round of quarterly earnings calls

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