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Uncertainty over TikTok’s U.S. future splinters creators and agencies
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Ronan Shields
Ronan Shields
Managing Through Crisis
Criteo adds to the ongoing wave of ad tech layoffs
The Programmatic Marketer
The Trade Desk’s bumper quarter has some important caveats
The Programmatic Publisher
‘Fundamentally, the SSP business is not very attractive’: The fall out of ad tech’s latest round of closures
The Programmatic Marketer
Big Village Media and EMX Digital file Chapter 11 proceedings
The Programmatic Marketer
Criteo flaunts its retail wares as sell-off speculation mounts
Marketing on Platforms
How Amazon is leveraging AWS to accelerate its courtship of Madison Avenue
Gaming & Esports
Why acquisitions could be the inevitable future for embattled in-game ad companies
Marketing on Platforms
Marketers weigh the cons of working with Google Ad Manager amid Justice Department’s new lawsuit
The Confessions
Confessions of a media executive: ‘As an Apple user, I love what they’re doing’
Managing Through Crisis
Google is increasingly turning to resellers as it conducts the largest round of layoffs in its history
Managing Through Crisis
GroupM confirms layoffs of staffers across N. America, EMEA regions
The Programmatic Marketer
ISBA’s latest programmatic transparency report points to a reduction in the ‘unknown’ ad spend delta, but more work is required
Life Beyond the Cookie
How to pick an identifier to navigate the ad industry’s cookieless future
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