Michael Bürgi

Michael Bürgi

Michael Bürgi

Digiday @ Cannes

At Cannes, Omnicom Media and NBCU say they’re crafting dynamic contextual ads for content
Digiday @ Cannes

Omnicom Media and Paramount partner on dynamic fixed ad units in the streamer’s premieres
Digiday @ Cannes

Omnicom Media and Disney Advertising collaborate to enable sequential ads in streaming
Digiday @ Cannes

Media Buying Briefing: How Sport Beach became a big Cannes Lions destination — and a business
Digiday @ Cannes

Omnicom Media kicks off a series of partnerships at Cannes Lions with a first-time Netflix deal
The Business of AI

Stagwell enhances its AI-powered tools on the media side
Digiday @ Cannes

Omnicom Media rolls out research showing the need for CTV advertising to change its ways
The Programmatic Marketer

Publicis and The Trade Desk settle their dispute, but tell no one why
Evolving Agencies

Mile Marker acquires Lift to enhance its creative and digital performance chops
Member Exclusive

Media Buying Briefing: The upfront has started to move, as sports leads the way again
Evolving Agencies

Overheard: Revisiting the K2 Report on media agency practices like rebates and principal media
Member Exclusive

Media Buying Briefing: Dentsu’s agentic ambitions and how it plays out in the upfronts
The Programmatic Marketer

Knower Tech hires Prebid’s Racic to helm a new data curation offering for buy and sell sides

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