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Indie agencies want The Trade Desk and Amazon DSP to acknowledge their buying power with negotiating leverage
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Mark Duffy
Mark Duffy
Marketing
Copyranter: Advertising is dead. No, for real this time.
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Copyranter: Deep inside an agency all-nighter
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Copyranter: The life of a millennial consumer (according to stock photos)
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Copyranter: Everybody’s definition of ‘branded content’ is wrong
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Copyranter: Angry area man baffled by BS buzzwords
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Copyranter: Dove’s femvertising is anything but ‘real’
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How to get ahead as a young ad creative
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Copyranter: Native advertising on editorial websites doesn’t work
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Copyranter: Stop hiring journalists to write native ads
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Copyranter: Digital is destroying all creativity
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Copyranter: No Nick Denton, a brand can’t be your friend
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Copyranter: Native advertising is killing ad creativity
The Confessions
Copyranter: Confessions of an unemployed 54-year-old copywriter
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