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Kristina Monllos
Kristina Monllos
Marketing on Platforms
‘Bridge the gap between paid and organic’: Why Reddit is building an in-house agency to work with brands
Member Exclusive
Marketing Briefing: As socializing returns, marketers will ‘adopt a hybrid model’ adding OOH, pop-ups back to the mix
Brands in Culture
‘Pretty dramatic shifts’: 1-800 Contacts CMO on the changing media landscape amid privacy changes and a return of normalcy
The Creator Economy
‘Boomer spring break’: Alaska Airlines is creating its own hype house for boomer influencers
Privacy
‘Inflection point’: Microsoft’s GM of Global Advertising Business on privacy, ad business growth
Member Exclusive
Marketing Briefing: Marketers message around slowly returning to normalcy this summer after ‘the collective experiences we’ve lost’
Brands in Culture
‘Helps drive broad awareness’: Why 7-Eleven has returned to TV advertising after a 5 year hiatus
Member Exclusive
Marketing Briefing: Now that iOS 14 has arrived, the uncertainties surrounding its impact become clear
Brands in Culture
‘We still see value in live’: Inside Verizon’s Oscars advertising strategy
Member Exclusive
Marketing Briefing: How marketers and agency execs are approaching vaccine awareness campaigns
Marketing on Platforms
‘Still don’t have an answer’: For some media buyers, unresponsive Facebook ad reps are causing frustration
The Creator Economy
To get the attention of millennials and Gen Z, Ace Hardware is turning to influencers
Member Exclusive
Marketing Briefing: With Cannes Lions once again virtual, the ‘networking and dealmaking is likely the biggest casualty’
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