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Kristina Monllos
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Retail Revolution
The Home Depot believes its specialty status will help it stand out despite competition for retail media ad dollars
Member Exclusive
Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment
Brands in Culture
Inside Quaker’s ‘iterative’ approach to make its advertising work globally and locally
Member Exclusive
Marketing Briefing: As M&A rebounds, ‘it all hinges upon the CMO having a seat at the table’
Retail Revolution
Lo que podría significar para los medios minoristas la adquisición de Vizio por parte de Walmart y los efectos dominó que quizás afecten los datos de la industria
Retail Revolution
What Walmart’s Vizio acquisition could mean for retail media — and the ripple effects that may hit industry data
Member Exclusive
Marketing Briefing: How Fanta is modernizing its brand to appeal to Gen Z
Brands in Culture
Por qué Snapchat presenta su plataforma como una alternativa a las redes sociales
Brands in Culture
Why Snapchat is pitching its platform as an alternative to social media
Member Exclusive
Marketing Briefing: Despite the rapid rise of the creator economy, the Super Bowl relied on traditional celebrities — a lot of them
Super Bowl
‘An awareness problem’: Why beauty brands like E.l.f Beauty, NYX, CeraVe are advertising at Super Bowl LVIII
Member Exclusive
Marketing Briefing: Marketers amp up their Las Vegas efforts, including the Sphere, for the Super Bowl
Member Exclusive
Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities
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