Grace Caffyn

UK Brands Reporter

grace@digiday.com

Marketing on Platforms

5 charts on how brands’ use of Snapchat is changing

By Grace Caffyn
Agency Culture

Inside the agency bathrooms of the EU

By Grace Caffyn
Marketing on Platforms

Ready for lift-off: How Airbus amassed 894,000 followers on Instagram

By Grace Caffyn
The Programmatic Marketer

5 reasons why taking programmatic ‘in-house’ remains a headache

By Grace Caffyn
The Programmatic Publisher

‘Too many vested interests here’: Viewability concerns still plague agencies daily

By Grace Caffyn
Marketing on Platforms

How 5 Premier League clubs are using social video

By Grace Caffyn
WTF Influencers

8 months in, what Expedia has learned from its Facebook bot

By Grace Caffyn
Marketing on Platforms

A brand guide to Houseparty, the teen app du jour

By Grace Caffyn
Internal Organization

A day in the life of a Diageo ‘futurist’

By Grace Caffyn
The Confessions

Confessions of a brand media chief: ‘We’re sheep’

By Grace Caffyn
Marketing on Platforms

Inside the NBA’s UK content strategy

By Grace Caffyn
Agency Culture

The good and bad news for UK women in advertising in 5 charts

By Grace Caffyn
Marketing on Platforms

How 5 UK brands are using Instagram Stories

By Grace Caffyn

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