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    Four tips for travel marketers: Going beyond Instagram and impressions

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    Publishers still bristle at GroupM’s tougher viewability standards

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    Challenge Board Confessions: When programmatic gets problematic

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    A London hotel has a ‘hashtag kiosk’ to print guests’ Instagram photos

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    Ask an Influencer: The biggest misconceptions brands have about influencers

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    Agencies say new Snapchat audience ratings will boost spend

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    An agency’s training method for presentation skills: improv classes

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    Snapchat hires Betsy Lack as head of global brand partnerships

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    The Wall Street Journal is running its first big native ad campaign in the UK

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    What Twitter’s new rules on character limits mean for advertisers

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