Chartbeat, Amobee and Adobe are the top winners in the Digiday Technology Awards

Chartbeat, Amobee and Adobe were the top winners of this year’s Digiday Technology Awards, each collecting two awards.

Chartbeat won Best Audience Measurement Platform and Best Mobile (& Web) Analytics Platform for its audience analytics dashboard for publishers.

Amobee won Best Data Management Platform and Best Marketing Dashboard Software for its work with Honda Odyssey in the industry’s first sharable, scalable virtual reality campaign. This campaign had a 791 percent engagement rate from smartphone users visiting the microsite.

Adobe was named Best Testing and Personalization Platform for its advertising software’s robust product offering, and Best Email Marketing Platform for its work managing personalized, cross-channel campaigns for hostel-booking website Hostelworld, which resulted in a 500 percent increase in engagement and a 20 percent reduction in cost per booking.

Winners will be celebrated at the Digiday Awards gala, which will be held Nov. 14 at The Lighthouse at Chelsea Piers in NYC. Tickets to the gala are available for purchase here.

See the full list of winners below.

WINNERS IN DATA

Best Audience Measurement Platform
Chartbeat — Chartbeat for Publishing

Best Data Management Platform
Amobee

Best Marketing Analytics/Attribution Platform
Lucidity

Best Mobile (& Web) Analytics Platform
Chartbeat– Chartbeat for Publishing

Best Testing & Personalization Platform
Adobe — Adobe Advertising Cloud

WINNERS IN CONTENT AND EXPERIENCE

Best Marketing Dashboard Software
Amobee

Best CMS and Web Content Management Platform
Madras Global (2AdPro) — JDX

Best Content Marketing Platform
Genero

Best Email Marketing Platform
Adobe — Adobe Campaign

Best Interactive Content Platform
Apester

Best Marketing Automation Platform
Koddi

Best Mobile App Platform
Cvent

Best Location-Based Platform
Ericsson Emodo — Emodo Supply

Best Video Marketing & Advertising Platform
Mirriad

Best Influencer Marketing Platform
Mavrck

Best Mobile Marketing Platform
Cognitiv — Cognitiv NeuralMind™

Best CRM Platform
Conversocial

Best Social Media Marketing Platform
SOCi

WINNERS IN COMMERCE AND SALES

Best Sales Automation Tools & Platform
Conversica — Conversica

Best Search and Social Advertising Platform
Crealytics Inc. — Crealytics Product Advertising Platform

Best Native/Content Advertising Platform
ADYOULIKE

Best Display & Programmatic Advertising Platform
Liftoff

Best Retail Technology
Syte

Best Display/Video Programmatic Platform
PubMatic — PubMatic OpenWrap

Best E-Commerce for Content Platform
Piano, Inc. — Piano

 

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