BuzzFeed’s Greg Coleman is Publishing Executive of the Year at the Digiday Publishing Awards
BuzzFeed president Greg Coleman has been named Publishing Executive of the Year at the Digiday Publishing Awards. A first-time winner, Greg is a veteran of AOL, The Huffington Post and most recently of ad tech firm Criteo. He joined BuzzFeed in August 2014 to help mature its ad business.
“It’s all about Jonah Peretti and his executive team. It’s a great brand. I’m proud to be a part of it,” said Mr. Coleman on his win.
BuzzFeed also won Best New Vertical/Brand for Tasty, its incredibly popular food and cooking vertical. According to Tubular Labs data for February 2017, Tasty content was viewed over 1 billion times across Instagram, Facebook and YouTube, with the bulk of the views coming from Facebook, a testament to the media brand’s bet on distributed platform strategy.
“I love those videos,” said host Tom Cowell. “You watch a delicious meal prepared by a genius chef, and then you order Seamless.”
View the full list of finalists below.
Best New Vertical/Brand
BuzzFeed – Tasty
Best Use of Snapchat
NowThisNews – “We The People” Snapchat Discover Channel
Best Use of Instagram
Insider
Best Use of Facebook Live
Refinery29 –
Best Use of a Podcast
Refinery29 – “Strong Opinions Loosely Held”
Best Use of a Messenger Bot
TODAY Show – TODAY Food Bot
Best Use of AR/VR
McClatchy Video Lab and Save Mart – “Big Red“
Best Live Event
Refinery29 – 29Rooms
Best Use of Technology
Financial Times
Best Email Newsletter
Lenny Letter
Best Video Series
Bleacher Report – “Game of Zones”
Best Overall Design
The Outline
Best E-Commerce Strategy
Gizmodo Media
Best Mobile Innovation
NBC News – NBC News Push Alerts
Best Custom Advertising
NYMag.com – “Flashback” for HBO’s “Vinyl”
Best Branded Content Program
Turner Broadcasting and Late Night with Conan O’Brien – “Ride Along 2“
Best Brand Partnership
Reuters and Canon Europe – “In Pursuit of the Perfect Shot“
Best Content Studio
Atlantic Re:think
Most Effective Sales Team
Wall Street Journal Custom Studio
Publishing Executive of the Year
Greg Coleman, president, BuzzFeed
Best in Show
Turner Broadcasting and Late Night with Conan O’Brien – “Ride Along 2“
Interested in learning more about Digiday’s awards programs? Sign up here for updates about deadlines.
-
Commerce Layer, Frequence and Khoros are among the 2022 Digiday Technology Awards winners
The 2022 Digiday Technology Awards winners demonstrated how companies are diving head-first into new technologies and adapting to meet the needs of the digital media industry. This year, e-commerce, sustainability and influencer marketing emerged as themes most often seen among the entrants and subsequent winners. For example, Commerce Layer is among the judges’ picks, winning […]
-
Warner Bros. Discovery, Cancer Research UK, Marriott Bonvoy and Bidstack are Digiday Marketing and Advertising Awards Europe finalists
European marketers turned to data-based content strategies across a wide range of channels to help drive engagement for brands. For many companies in this year’s Digiday Marketing and Advertising Awards Europe shortlist, attracting Gen Z consumers and highlighting their meaningful practices are also top priorities. Warner Bros. Discovery received a nomination for Best Use of […]
-
Teads, Edelman, VICE Media Group and Imagination are among this year’s Digiday Awards finalists
Innovation and inclusivity emerged as significant themes in this year’s Digiday Awards shortlist. With a cookieless environment on the horizon, companies are experimenting with new ways to interact with their customers as well as serve communities often left behind. Teads received a nomination for Most Innovative Technology Platform. The company enables brands to connect directly […]
-
SponsoredWhy cookie deprecation is deflating performance and inflating costs for advertisers
With the full deprecation of third-party cookies on the horizon, advertisers and publishers are navigating a challenging and quickly evolving landscape. The sunset of the third-party cookie continues as usage and lifetimes fall. Their deprecation is preventing brands from effectively measuring the effectiveness of media campaigns in real-time at highly granular levels. As the industry […]
-
Shopify, Frequence, Piano and Slate are among this year’s Digiday Technology Awards finalists
E-commerce, sustainability and influencer marketing emerged as focus points in this year’s Digiday Technology Awards shortlist. As a cookie-less environment approaches, the submissions made it clear that companies are leaning into — and driving for even more creativity with — programmatic and monetization platforms. Shopify earned a nomination for Best E-Commerce Technology. Brands and creators […]
-
VGTV, PinkNews and Anzu.io are finalists for this year’s Digiday Media Awards Europe
This year's Digiday Media Awards Europe finalists proved that video continues to be a powerful medium for brands to use. Throughout the entries, it was also evident that ad-tech platforms are making a splash and that digital product innovation is growing.
