At Digiday, our mission is to chronicle the biggest changes in media and marketing. Perhaps no emerging technology is going to be as momentous as artificial intelligence. For example, take Albert, an artificial intelligence platform AI company Adgorithms created that has, for the last year, done all the media planning and buying for Dole’s Asia arm. There’s Under Armour, which is using IBM’s Watson AI platform to give its wearable offering, called HealthBox, a personalization boost. And in retail, Cosabella has used AI to tailor email offers and change site layout depending on the user.
It may seem light-years in the future, but smart brands are already shifting to create practical, measurable consumer-facing applications of the technology. This is why we’re excited to announce the first-ever AI marketing summit tailored to marketers.
We’ll discuss how to use AI for customer service, content curation, internal data organization — and how to set up your organization to make all of this possible, with speakers who are from some of the world’s biggest brands and are already using AI to discover what is working, what’s not and what’s next.
If you’re a brand marketer interested in speaking, please contact Angela Barnett. Interested in attending? Sign up here for updates on speakers, agendas and attendees.
And as always, let us know what you think.
More in Announcement
Coca-Cola, DIVE, Tribal Worldwide London, Volkswagen, Paper Crowns and Logitech G are Digiday Marketing and Advertising Awards Europe finalists
Brands are blending digital platforms with real-world environments to create immersive, personalized experiences that translate online energy into human connection. From awareness to ownership and advocacy, this year’s Digiday Marketing and Advertising Awards Europe nominees prioritize frictionless journeys that deepen loyalty, strengthen brand perception and deliver sustained business results. In the new Best Out-of-Home Campaign […]
Epsilon, MiQ and Pinterest are among this year’s WorkLife Awards finalists
Companies are prioritizing people-first cultures that support employees as whole humans, not just workers. In this landscape, flexible, modern work models are becoming foundational — giving employees autonomy while maintaining strong connections and collaboration. As reflected by this year’s WorkLife finalists, workplaces are investing in community-building programs that foster stronger connections, whether employees are new, […]
Introducing AI Marketing Strategies: A new event from Digiday, Glossy and Modern Retail
Digiday, Glossy and Modern Retail have closely tracked the rise of AI in marketing for the better part of a decade. In that time, the technology has moved far beyond chatbots, marketing automation and ad optimization. Today, AI tools are becoming a critical part of marketers’ daily workflows. Now Digiday will host its inaugural AI […]