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2178
Results for ‘global creative’
Sponsored
AI and human emotion are the building blocks of effective creative advertising
March 6, 2025
Brands in Culture
Amid tariff upheaval, marketers look to AI solutions to eke out creative gains
April 17, 2025
Digiday @ Cannes
At Cannes Lions 2024, TikTok doesn’t talk about a U.S. ban
June 19, 2024
Brands in Culture
How Ben & Jerry’s has found the balance between activism and advertising
September 4, 2024
Brands in Culture
Inside Quaker’s ‘iterative’ approach to make its advertising work globally and locally
February 29, 2024
Digiday @ SXSW
As SXSW kicks off, marketers embrace it as an ‘accessible’ conference for content, connection
March 7, 2025
Evolving Agencies
As attention grows up, agency rebundling is one unintended result
December 14, 2023
Brands in Culture
The case for and against brands changing how they market to men after recent election results
December 3, 2024
Experimental Channels
Museum of Illusions takes OOH to a new dimension with 3D billboard
December 22, 2023
Future of Measurement
IPG launches identity resolution cloud application as the industry prepares for a cookieless world
October 17, 2023
The 2025 Notebook
As social fragmentation continues, marketers rewrite the social playbook
January 8, 2025
Member Exclusive
Media Buying Briefing: Who controls the balance of power between retail media and media agencies?
September 23, 2024
Super Bowl
Here are the cases for and against an $8 million Super Bowl ad
February 7, 2025
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