Marketing
Ahead of Euro 2024 soccer tournament, brands look beyond TV to stretch their budgets
Media experts share which channels marketers are prioritizing at this summer’s Euro 2024 soccer tournament and the Olympic Games.
8 hours ago • 6 min read
-
Inside Google’s latest move to postpone the cookie apocalypse
April 25, 2024 • 4 min read -
While Biden signs the TikTok bill, marketers still aren’t panicking
April 25, 2024 • 5 min read -
FaZe Clan’s $75 million product licensing business could represent the future of esports
April 25, 2024 • 5 min read -
With the rise of the chief AI officer, it’s time to examine ‘czar’ culture
April 24, 2024 • 5 min read -
Why Cava’s bid for brand awareness means prioritizing streaming ads
April 24, 2024 • 5 min read -
A history of middle manager stress: The Return podcast, season 3, episode 1
April 24, 2024 • 2 min read -
Why 2K is investing in sports games with ‘Top Spin 2K25’ and other titles
April 24, 2024 • 6 min read -
12 eco-focused beauty and wellness brands on their current sustainability challenges
April 24, 2024 • 5 min read -
Google delays third-party cookie demise yet again
April 23, 2024 • 4 min read