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Strategizing for the Future
Strategizing for the Future
Here are the key differences between Gen Z and Gen Alpha that brands and agencies need to understand
August 10, 2023
Member Exclusive
Media Briefing: Musical chairs among the media industry executive suite
August 10, 2023
Strategizing for the Future
Digital ad revenue is still down but digital subscription revenue is a bright spot in Gannett’s Q2 earnings
August 4, 2023
Member Exclusive
Digiday+ Research: Half of publishers upped their marketing spend in the last year, but slower spending is ahead
August 1, 2023
Business of TV
Here are three ways the Hollywood strikes will impact the TV business from the media buyer’s perspective
July 27, 2023
Member Exclusive
Digiday+ Research: Publishers are optimistic about revenue and hiring in the back half of the year
July 27, 2023
Retail Revolution
PubMatic expands commerce offerings as retail media grows
July 25, 2023
Strategizing for the Future
Behind Carlsberg’s new agency and marketing plan
July 21, 2023
Future of Measurement
CreatorIQ develops metrics showing the return on influencer marketing
July 12, 2023
Strategizing for the Future
Media Buying Briefing: Agencies wonder whether generative AI leads to more wasted ad spending and production
July 3, 2023
Digiday @ Cannes
Digiday podcast at Cannes: Why emissions need to be taken seriously today, not tomorrow
June 23, 2023
Strategizing for the Future
How AI is impacting search advertising’s growth
June 22, 2023
Strategizing for the Future
Why some publishers are giving their AI chatbots a personality
June 9, 2023
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