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Strategizing for the Future
Strategizing for the Future
As Oracle Advertising nears shutdown deadline, ad tech companies are competing to recruit its staff
September 12, 2024
Strategizing for the Future
WPP, Omnicom and even Dentsu have a good day at the office (thanks to Amazon and eBay)
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Media Buying Briefing: Why indie agency Langrand tilts against consultancies, rather than fellow agencies, to help clients transform
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Media Briefing: The 2024 media glossary
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Media Buying Briefing: As sports enjoys a moment, buyers find new ways to get in via influencers and CTV
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Q&A: Ally CMO Andrea Brimmer supported women’s sports long before they got so popular
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Strategizing for the Future
Mod Op makes its largest agency acquisition as it expands AI, creative services
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CMO Strategies: A guide to display ads — benefits, obstacles and trends
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How to prepare for Gen Alpha: Invest in YouTube, gaming and learning
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Media Briefing: How the digital publishing industry has fared so far in 2024
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Digiday @ Cannes
Reflections and revelations: Cannes ad execs confront responsibility amid industry chaos
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