Retail Revolution
The threat of e-commerce has transformed the retail experience. But the act of shopping is a tangible one. Retailers of all shapes are trying to grapple with a new consumer and new competition.
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Why DTC sneaker brand Vessi isn’t spending on marketing right now
September 3, 2019 • 4 min read -
As DTC brands mature, private equity takes on an increasingly important role
August 28, 2019 • 4 min read -
‘Systemic issue’: The customer acquisition challenges DTC brands face go beyond cost
August 23, 2019 • 6 min read -
P&G is investing in new categories and product innovation as Gillette falters
July 31, 2019 • 5 min read -
Quip’s Shane Pittson: Being in physical stores makes us more accessible
July 19, 2019 • 3 min read -
Buffy’s Paul Shaked: There’s a Facebook-first mentality in the marketing industry
July 11, 2019 • 3 min read -
To get closer to DTC brands, Mars Petcare is becoming a venture capitalist
July 4, 2019 • 4 min read -
‘Modernized vintage’: What comes next for the resale market
July 3, 2019 • 5 min read -
ThirdLove says 41% of its customers have signed up for its loyalty program
July 1, 2019 • 4 min read -
Why DTC mattress brand Purple is spending more money on TV
July 1, 2019 • 5 min read -
Confessions of an agency exec who works with DTC brands: They deny our existence
June 28, 2019 • 4 min read