The Creator Economy
Marketers are increasingly turning to Instagram, Snapchat and YouTube stars to get through to audiences.
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‘All the different bits of tech’: Brands still struggle proving content marketing ROI
November 30, 2016 • 3 min read -
Dunkin’ Donuts, Wendy’s and other brands sound off on what works in live streaming
November 30, 2016 • 3 min read -
‘A classic commons problem’: Publishers are going notifications crazy
November 29, 2016 • 4 min read -
With the closure of Vine, Snapchat may see an influx of creators
October 31, 2016 • 3 min read -
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Day in the life of a 21-year-old CEO of an influencer marketing startup
August 16, 2016 • 5 min read