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Brand Safety

Media agency performance analysis

Should marketers ask harder questions of their brand safety and ad verification partners?

DOJ queries into the workings of DoubleVerify and IAS signal just how widespread concerns have become in the industry.

November 6, 2024

Beyond Ads

This startup is creating an AI training data marketplace to help creators and companies buy and sell licensed content

October 29, 2024
Beyond Ads

AI Briefing: Google Deepmind open-sources SynthID for watermarking generated text

October 28, 2024
Sponsored

How creative execution is boosting campaign performance
Member Exclusive

Marketing Briefing: How brand safety has changed — even as Musk goes after GARM

August 20, 2024
Brand Safety

Elon Musk’s lawsuit shatters GARM, revealing industry’s fracture and fear

August 9, 2024
Brand Safety

AI Briefing: What transparency could look like for AI-powered brand safety tech

August 9, 2024
Brand Safety

New Adalytics report raises new questions about use of AI systems for brand safety

August 7, 2024
Brand Safety

How programmatic is opening up the Olympics to advertisers

June 27, 2024
Digiday @ Cannes

What people say versus what they mean at the Cannes Lions International Festival of Creativity

June 14, 2024
Brand Safety

X’s latest brand safety snafu keeps advertisers at bay

April 26, 2024
Brand Safety

Inside X’s latest efforts to make advertisers believe it’s a platform that’s safe for brands

April 8, 2024
Brand Safety

Newsguard debuts new automation tools for tracking election-related misinformation

March 1, 2024
Brand Safety

Never heard of Adfidence? You might soon if you have brand safety concerns

February 7, 2024

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