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Brand Safety

Brand Safety

Google’s Search Partner network comes under fire in research underlining brand safety vulnerabilities

November 28, 2023
Brand Safety

Brand safety concerns mount as X (formerly Twitter) pulls out of MRC audit

November 20, 2023
Brand Safety

The case for and against brand safety

November 16, 2023
Digiday @ Advertising Week

Omnicom Media Group tackles standards across the media spectrum, starting with social

October 16, 2023
Brand Safety

The Independent’s Blair Tapper & Thomson Reuters’ Josef Najm are trying to break down advertisers’ news blocks

September 26, 2023
Brand Safety

Why the pivot to brand suitability never happened for this publisher

September 19, 2023
Brand Safety

Google says it’s time for ‘dialogue’ with the industry following controversial report on YouTube ads

September 13, 2023
Audio Anywhere

SiriusXM creates a podcasting brand safety and suitability tool for advertisers

September 7, 2023
Brand Safety

The week that was in AI: the latest in creating, using and regulating generative AI

August 25, 2023
Brand Safety

Ad tech firm Peer39 is letting advertisers block Maui wildfire coverage

August 21, 2023
Brand Safety

Advertisers further probe ad buying transparency on YouTube, despite platform’s protestations

July 27, 2023
Brand Safety

As AI and influencers shape audio, agencies focus on targeting and privacy issues

June 26, 2023
Beyond Ads

As Apple enters the VR headset market, brands take a wait-and-see approach

June 26, 2023

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