WTF is an incentives marketing strategy? | How brands are merging loyalty programs and promotions to build long-term customer value

Meta enters AI licensing fray, striking deals with People Inc., USA Today Co. and more

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The platform has secured seven multi-year deals with publishers including CNN, Fox News, People Inc., USA Today Co to incorporate their content into its large language model (LLM) Llama.

The Creator Economy

In Graphic Detail: Here’s what the creator economy is expected to look like in 2026

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Digiday has charted its expected revenue, key platforms for creator content as well as what types of creators brands want to work with.

Brands in Culture

Ulta, Best Buy and Adidas dominate AI holiday shopping mentions

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The brands that are seeing the biggest boost from this shift in consumer behavior are some of the biggest retailers.

Protected: WTF is an incentives marketing strategy? | How brands are merging loyalty programs and promotions to build long-term customer value

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Meta enters AI licensing fray, striking deals with People Inc., USA Today Co. and more

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