Protected: The state of ad serving for brands and agencies: Revenue impacts, channel strategies and the rise of AI

More from Digiday

Criteo: ‘We no longer plan our business around the deprecation of third-party cookies’

As its commerce media business accounts for 40% of revenue, Criteo’s Q4 revenue-slide marks the scale of challenge under Michael Komasinski.

Marketers remain cautious about investing in Snapchat amid TikTok uncertainty

Snapchat is vying for ad dollars dedicated to creators, touting monetization tools and its Gen Z audience — but three agency execs say they are not seeing dollars move over just yet.

Future of TV Briefing: Separating signal from noise when it comes to CTV advertising’s content signal complaints

This week’s Future of TV Briefing looks at how noisy content signals are confounding CTV’s contextual advertising opportunity and what makes the situation even more confounding.