Trending in
Most Read
More from Digiday
How partnerships between athletes and brands are beginning to resemble influencer deals
July 18, 2024
Relationships between brands and athletes are getting shorter, as the line between influencer and athlete blurs.
Amazon Prime Day recap: Shoppers buy household items over pricey splurges on first day
July 18, 2024
Market research firm Numerator said the average order size on Prime Day so far is $59.78, according to data culled from nearly 7,500 Amazon orders by more than 4,000 households.
Advertisers don’t seem too tempted by Meta putting ads on Threads
July 18, 2024
Sure, there’s interest, but it’s tempered by the fact that advertisers still don’t really know why they should be on the app in the first place.