Can A Brand Survive Without Programmatic Buying?

[vimeo 51292702 w=500 h=281]

The Modern Brand: What Matters to Brands Now? from Digiday on Vimeo.

More from Digiday

OpenAI is coming for SMB advertisers

The company is going after smaller advertisers. Its job listings prove it.

Zoom relies on creators to boost AI search results

As AI changes how brands are discovered, Zoom is leaning on creators and journalists to shape its reputation.

Meet the interior design creator who made a reluctant pivot that paid off

Julie Sousa had an interior design company and viral content, but after hiring a manager, was pressured to pivot. It worked.