11 seats left:
Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
We asked attendees at this week’s Digiday Agency Innovation Camp to weigh in on the differences between text- and image-based native ads. Here’s what they thought about the effect of being labeled “sponsored,” cross-screen capability and more.
Trending in
Most Read
More from Digiday
Inside the ‘grand bargain’ to reconcile ad tech’s warring middlemen
October 31, 2025
Leading media buyers have tabled terms to establish ‘fair auctions’ following the recent TID row.
The Great Resignation is over — unless you’re a retail CEO
October 31, 2025
More than 1,500 chief executives have left their posts so far this year through August, up 4% from last year.
Pitch Deck: How Amazon plans to turn Q3’s $17 billion ad haul into Q4’s next big DSP push
October 31, 2025
It’s no secret the company wants advertisers to see its demand-side platform as the backbone for buying across the open web.