Less than five seats remain

for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.

SECURE YOUR SEAT

R/GA Leads SAMMY Awards Finalists

 

R/GA led all entrants to the SAMMY Awards, Digiday’s honors for the best in social media marketing, with seven finalist entries.

Among its entries were its work to develop a social media payment system, Pay with a Tweet, and social campaigns for Nike, McCormick’s and Armani. R/GA is also a finalist for social media agency of the year.

Deep Focus was also well represented, with five finalist nods. It is competing with R/GA for social media agency of the year. The third finalist is 360i.

In all, there are finalists in 15 categories. The full list of finalists is available of the SAMMY Awards website. The winners will be announced at a ceremony in New York City on Sept. 22.

More in Media

From ad tech tax to AI data brokers: the new middlemen keep 100%, publishers say

For some publishers, third-party content scraping lands as an even bigger affront than the ad tech tax they’ve spent years navigating – not a share of the pie, but the pie itself. 

The state of generative AI in the creator economy

A look at how the creator economy is using generative AI, from workflow help to identifying partnerships in DMs.

Taboola’s next act: an AI answer engine for publishers

HuffPost UK, Reach and USA Today Co. are rolling out Taboola’s AI-powered answer engine to boost engagement.