Digiday+ Media Buying Briefing

The Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET.

Media Buying Briefing: Mediaplus carves a personal, data-driven niche among boutique shops

At the three-year-old media agency, Mediaplus, the operating philosophy is about personal touch and being a side-by-side partner to clients.