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Digiday+ Marketing Briefing
The Marketing Briefing covered the latest in marketing for Digiday+ members.
Member Exclusive
Marketing Briefing: Harris, Trump recognize power of creators as agencies advise pausing content as election nears
October 29, 2024
Member Exclusive
Marketing Briefing: Saturation and cost concerns push brands to concentrate influencer spend on fewer creators
October 22, 2024
Member Exclusive
Marketing Briefing: More storytelling, same budget? Marketers’ ‘do more with less’ conundrum continues
October 15, 2024
Digiday+ Marketing Briefing
Marketing Briefing: Why marketers are all about ‘nontraditional formats’ now
October 8, 2024
Member Exclusive
Marketing Briefing: Inside the anatomy of a successful brand comeback
October 1, 2024
Member Exclusive
Marketing Briefing: Why fractional CMOs are being tapped for ‘impartial’ evaluations of marketing orgs, agencies
September 24, 2024
Member Exclusive
Marketing Briefing: Why nostalgia marketing can be a crutch
September 17, 2024
Member Exclusive
Marketing Briefing: Why companies need to consider long-term brand health amid DE&I pullback
September 10, 2024
Member Exclusive
Marketing Briefing: Why holding companies are taking a ‘platform’ approach to pitch more cohesively
September 3, 2024
Member Exclusive
Marketing Briefing: Inside some of advertisers’ challenges in the 2024 election cycle
August 27, 2024
Member Exclusive
Marketing Briefing: How brand safety has changed — even as Musk goes after GARM
August 20, 2024
Member Exclusive
Marketing Briefing: Why marketers aren’t confined to traditional holiday and seasonal promotion cycles anymore
August 13, 2024
Member Exclusive
Marketing Briefing: How marketers are trying to balance performance and storytelling to build the modern ‘evergreen’ brand
August 6, 2024
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