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Digiday+ Marketing Briefing

The Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET.

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Marketing Briefing: How marketers are finding ways to use the latest buzzy AI tool, ChatGPT

January 10, 2023
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Marketing Briefing: What will be the top marketing and advertising trends in 2023?

January 3, 2023
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Marketing Briefing: Here are the top trends, issues marketers had to navigate throughout 2022

December 20, 2022
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Marketing Briefing: Inflation pushes marketers to value messaging and ongoing sales promotions as they court ‘savvy shoppers’

December 13, 2022
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Marketing Briefing: ‘The answer is no’: Why agencies need to reject RFPs with egregiously extended payment terms

December 6, 2022
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Marketing Briefing: While World Cup is a ‘uniting event,’ sponsors play through branding fouls

November 29, 2022
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Marketing Briefing: Meta continues to scoop up Black Friday and Cyber Monday ad budgets but TikTok tests are happening

November 22, 2022
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Marketing Briefing: McDonald’s, Fender, others tap nostalgia marketing as ‘consumers are looking for a sort of escape’

October 18, 2022
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Marketing Briefing: DTC brands join in on early holiday sales, say concentrated Black Friday sales make ‘less sense’

October 11, 2022
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Marketing Briefing: Marketers, agencies report it’s ‘the perfect storm’ as new business pitches slow

October 4, 2022
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Marketing Briefing: With pressure mounting on Q4, some marketers are planning to roll out holiday sales early

September 27, 2022
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Marketing Briefing: Despite more pressure on Q4 this year and the start of ’23, marketers are taking it ‘one month at a time’

September 6, 2022
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Marketing Briefing: Marketers seek more performance marketing given the economic uncertainty

August 23, 2022

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