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Digiday Programmatic Marketing Summit

Coverage from Digiday’s summit for programmatic leaders.

Digiday Programmatic Marketing Summit

Butler, Shine, Stern & Partners’ Trina Arnett previews the last-second scramble to prepare for post-cookie measurement

December 6, 2023
Member Exclusive

Digiday+ Research: Agency clients favor programmatic over direct-sold ads, as confidence — and spending — fall in online display

December 5, 2023
Digiday Programmatic Marketing Summit

‘We need an ad exchange for identity’: Overheard at the Digiday Programmatic Marketing Summit

May 25, 2023
Digiday Programmatic Marketing Summit

‘People get too cute with the KPIs’: Overheard at the Digiday Programmatic Marketing Summit

May 6, 2022
Member Exclusive

Programmatic Marketing Summit Recap: Contextual targeting gets a new look as the loss of third-party cookies looms

December 1, 2021
Member Exclusive

Programmatic Marketing Summit Recap: Marketers brace for more unknowns amid industry-wide identity shifts

June 3, 2021

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