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Amazon reverses its Google Shopping retreat, making life harder for performance buyers

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Digiday+ Ad Tech Briefing

The Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET.

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Ad Tech Briefing: $26.8 billion still wasted in programmatic despite MFA crackdown

The ANA’s benchmarking report finds that while SPO efforts are yielding efficiency gains, problematic elements persist.

August 26, 2025

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Ad Tech Briefing: The CMA tosses Google’s Privacy Sandbox a lifeline, as many declare it DOA

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