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The Confessions

We trade anonymity for candor to get an unvarnished look at the people, processes and problems inside the industry.

The Confessions

‘It felt like a cash grab’: Confessions of a Black PR exec on this year’s pullback from Juneteenth marketing efforts

June 19, 2023
The Confessions

‘There’s a lot of desperation’: Confessions of a PR industry veteran on PR’s ‘reputation problem’

May 10, 2023
The Confessions

Confessions of a social media manager on the pressure of managing live streams

April 21, 2023
The Confessions

‘They are blatantly blocking news’: Confessions of a programmatic sales lead on brand safety filters’ impact on publishers’ direct-sold ads

April 17, 2023
The Confessions

Confessions of a social media entrepreneur on the pressure to constantly create content

March 15, 2023
The Confessions

‘You see so many orgs doubting the capability of esports right now’: Confessions of a content creator from the esports trenches

March 13, 2023
The Confessions

Confessions of a media executive: ‘As an Apple user, I love what they’re doing’

January 25, 2023
The Confessions

Confessions of a copywriter on creativity, returning to the office and ‘butts in seats mentality’

December 20, 2022
The Confessions

Confessions of a Super Smash Bros. tournament organizer on Nintendo’s lack of support for competitive gaming

December 9, 2022
The Confessions

‘Fear of saying the wrong thing is eating us alive’: Confessions of an Iranian-American advertiser on the industry’s silence on Iranian women’s rights

November 25, 2022
The Confessions

Confessions of an ad exec: Most activation in the ecosystem is inefficient and profits from that inefficiency

November 21, 2022
The Confessions

‘I’m burning money’: Confessions of an ad exec on the current volatile digital ad landscape

November 10, 2022
The Confessions

‘People are only just starting to get their sh*t together’: Confessions of an in-house marketer on first-party data

October 11, 2022

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