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2375
Results for ‘tiktok’
The Creator Economy
Uncertainty over TikTok’s U.S. future splinters creators and agencies
December 20, 2024
Marketing on Platforms
Despite the uncertainty, some advertisers like Coca-Cola and Comcast have increased their TikTok spend this year
April 2, 2025
Marketing on Platforms
What it takes to go viral: How internet stars like Bogg Bag capitalized on TikTok fame
January 13, 2025
The Creator Economy
Marketers remain cautious about investing in Snapchat amid TikTok uncertainty
February 5, 2025
The Creator Economy
The TikTok ban is reshaping creator recruitment and agency best practices on social media
January 29, 2025
The Creator Economy
How fashion retailer Pacsun’s viral jeans moment on TikTok is part of its bigger bet on creators
July 29, 2025
The Creator Economy
With TikTok deadline, agencies are ‘staying the course’ but prepared to respond this weekend
April 4, 2025
Marketing on Platforms
Marketers are calmer about TikTok’s future in the U.S. — even as its ads team thins out
April 1, 2025
Marketing on Platforms
TikTok, Snap offer influencer agencies access to data and creators to gain competitive advantage
August 12, 2024
Marketing on Platforms
Platform and agency execs recommended must-reads to unwind during busy periods
August 29, 2025
The Creator Economy
Biggest creator lessons from the 2024 election: podcast showdown, TikTok trends and news influencers
November 25, 2024
Member Exclusive
Digiday+ Research roundup: Publishers’ revenue tactics and TikTok were 2024’s biggest topics
December 30, 2024
Experimental Channels
As TikTok ban threatens stability in social media ecosystem, some brands settle into the fediverse
April 24, 2024
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