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Ad Tech Briefing: The downstream implications of Publicis Groupe’s $2.2 billion bet on LiveRamp 
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    2612 Results for ‘tiktok’
  • Marketing on Platforms

    As TikTok teeters, YouTube, Meta, Snapchat and more race to claim its ad dollars with incentives, discounts

    January 17, 2025
  • Marketing on Platforms

    ‘Not an easy ride’: Ban anxiety triggers TikTok execs to rethink their next moves

    January 13, 2025
  • Gaming & Esports

    How mobile game publisher HOMA worked with TikTok to create a viral hit inspired by #CleanTok

    January 2, 2025
  • Digiday @ Cannes

    At Cannes Lions 2024, TikTok doesn’t talk about a U.S. ban

    June 19, 2024
  • The Creator Economy

    Marketers cautiously resume TikTok spending after shutdown, while some continue enacting ban measures

    January 24, 2025
  • The Creator Economy

    How U.K.-based creators took advantage of the U.S. TikTok outage

    February 11, 2025
  • The Creator Economy

    How fashion retailer Pacsun’s viral jeans moment on TikTok is part of its bigger bet on creators

    July 29, 2025
  • Member Exclusive

    Marketing Briefing: What happens to marketers when the cultural ‘cheat code’ of TikTok is gone?

    January 14, 2025
  • The Creator Economy

    In the shadow of Khaby Lame’s deal, marketers face hard questions about influence and value

    February 3, 2026
  • Member Exclusive

    Media Briefing: TikTok’s U.S. shutdown has little impact on publishers’ traffic and video strategies

    January 23, 2025
  • The Creator Economy

    Creators fast-track efforts to rely less on platforms amid intensifying TikTok uncertainty — here’s where they’re going

    January 16, 2025
  • Marketing on Platforms

    Why brands like The League are making the first move to take advantage of LinkedIn’s creator appeal

    April 23, 2026
  • The Creator Economy

    From feeds to streets: How mega influencer Haley Baylee is diversifying beyond platform algorithms 

    February 13, 2026
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