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2301 Results for ‘tiktok’

Marketing on Platforms

TikTok moves toward ‘performance automation vision’ with latest machine learning ad tools

May 22, 2024
Marketing on Platforms

Legal battle aside, here’s all you need to know about TikTok right now

September 24, 2024
Member Exclusive

Digiday+ Research deep dive: Agency spending on TikTok sees a sharp decline

March 29, 2024
Marketing on Platforms

After third postponement, media buyers don’t believe TikTok is going to be banned

June 26, 2025
Marketing on Platforms

Here’s a guide for what marketers can do now with the back-and-forth of TikTok

January 20, 2025
Super Bowl

Social media fragmentation exposes cracks forming in Super Bowl second screen plans

February 5, 2025
The Creator Economy

Uncertainty over TikTok’s U.S. future splinters creators and agencies

December 20, 2024
Marketing on Platforms

‘I need those home runs’: TikTok viral brands plan a future without the For You Page

January 15, 2025
Managing Through Crisis

TikTok ad prices fall as uncertainty keeps some advertisers away

March 19, 2025
Marketing on Platforms

Despite the uncertainty, some advertisers like Coca-Cola and Comcast have increased their TikTok spend this year

April 2, 2025
Marketing on Platforms

TikTok, Snap offer influencer agencies access to data and creators to gain competitive advantage

August 12, 2024
Marketing on Platforms

What it takes to go viral: How internet stars like Bogg Bag capitalized on TikTok fame

January 13, 2025
The Creator Economy

Marketers remain cautious about investing in Snapchat amid TikTok uncertainty

February 5, 2025

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