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‘Identity is the qualifier for AI’: Publicis’ $2.2 billion LiveRamp deal is a bet that whoever controls the data owns the AI era
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Results for ‘tiktok’
Member Exclusive
Future of TV Briefing: The upfront measurement currency changeover will prolong the market and affect how ads are priced
June 11, 2025
WTF Series
WTF are gray bots?
April 28, 2025
Member Exclusive
Research Briefing: Brands seem unsure about TikTok’s marketing potential, but TikTok Shop pitch may cause them to spend
September 21, 2023
Member Exclusive
Marketing Briefing: As the Google antitrust trial wraps, marketers weigh future of paid search ad spend
May 7, 2024
Digiday Awards
BBC StoryWorks, Showtime and YouTube are among 2025’s Digiday Media Content Marketing Awards finalists
April 22, 2025
Marketing on Platforms
Why B2B marketers are advertising more like consumer brands to break through a crowded marketplace
April 19, 2024
Marketing on Platforms
What ad-free social media could mean for marketers and advertisers
October 19, 2023
The Creator Economy
How partnerships between athletes and brands are beginning to resemble influencer deals
July 18, 2024
Sponsored
How customization, control and accountability are reshaping the way advertisers think about context
December 10, 2025
Digiday Awards
The NFL, Nickelodeon, Food Network and Harvard Business Review are Digiday Media Awards finalists
April 30, 2024
Digiday Podcast: Creators
How Hunter Harris and Caroline Chambers have extended their Substack subscribers into monetizable communities
June 4, 2024
Member Exclusive
Ad Tech Briefing: Google’s AI updates are portent of antitrust cases to come
May 27, 2025
Member Exclusive
Future of TV Briefing: Why digital advertisers need bridge metrics for streaming
June 26, 2024
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