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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
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    DMEXCO Briefing: The definitive Digiday guide to what’s in and out at DMEXCO 2024

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    More brands are blending deterministic and probabilistic data for hybrid targeting approaches

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    Media Briefing: Publishers reflect on ad revenue midway through 2024 

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    Brand deals surge for golf creators as the sport’s popularity spikes

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  • The Programmatic Marketer

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  • Digiday @ Cannes

    At Cannes, publishers attempt to quell marketers’ open programmatic apostasy

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    ‘More distrust in the marketplace’: Agency execs press pause on Forbes spend after domain spoofing report

    April 12, 2024
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    Reflections and revelations: Cannes ad execs confront responsibility amid industry chaos

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    Should marketers ask harder questions of their brand safety and ad verification partners?

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  • The Programmatic Publisher

    Publishers want more control over programmatic. Some are finally making it happen

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  • WTF Series

    WTF are gray bots?

    April 28, 2025
  • Digiday Awards

    Digitas, Critical Mass and Twitch are among the 2024 Digiday Awards winners 

    October 1, 2024
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