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9079 Results for ‘social marketing’

The Creator Economy

How partnerships between athletes and brands are beginning to resemble influencer deals

July 18, 2024
Navigating Economic Instability

Why some creators are returning to traditional jobs and side hustles as brand deals slow

May 2, 2025
Brands in Culture

Inside Heineken’s limited-edition NA beer campaign at the US Open

August 20, 2025
Member Exclusive

Marketing Briefing: Brands set to focus on influencer and OOH activity at Wimbledon

June 25, 2024
The Business of AI

Brandtech Group accelerates AI experimentation through a creator residency program

July 25, 2024
The Creator Economy

As the presidential election approaches, where do influencers come in?

August 16, 2024
Member Exclusive

Marketing Briefing: How the current chaos affects influencer marketing

April 22, 2025
The Creator Economy

LinkedIn emerges as a serious player in the creator economy

May 5, 2025
Upfronts

Pharma marketers weigh economy and chance of TV ad ban during upfronts season

May 20, 2025
Member Exclusive

Media Buying Briefing: Handicapping the 2025 national ad marketplace, from an investment POV

January 20, 2025
The Creator Economy

Dhar Mann is going to Tribeca X to prove CTV can do TV’s job — and that creators belong in the conversation

June 1, 2026
The Creator Economy

Mega creators find that their personalities alone aren’t scalable as standalone businesses

May 7, 2026
Marketing on Platforms

Ad revenue or subscriptions: What’s more viable to Snap’s success as a business?

December 25, 2024

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