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1520 Results for ‘focus group model’

Member Exclusive

As fast fashion falls out of style, H&M looks to reinvent itself as a champion for the environment

April 3, 2019
Member Exclusive

Rundown: For agencies, in-housing is a symptom, not a disease

April 25, 2019
Member Exclusive

Video Briefing: The ‘post-cable’ bundle will look a lot like… the cable bundle

April 24, 2019
Marketing

‘It’s still very much the Wild West’: Influencer marketing deals are now focused on performance

October 31, 2019
Retail Revolution

How Nike is boosting its direct-to-consumer business with tech acquisitions

May 10, 2019
Member Exclusive

Consumer lifestyle publishers are trying their hands at B2B publishing

March 21, 2019
Marketing

‘Control is being taken away’: Retailers struggle with Facebook dependence

May 1, 2019
Marketing

‘Auditing as we know it is dead for online media’: Advertisers seek auditing alternatives

April 3, 2019
Marketing on Platforms

In shift to digital video and OTT, Fanta isn’t spending ad dollars on TV this year

September 9, 2019
Retail Revolution

‘Adjust your roadmap’: DTC brands are stretching into new categories

April 18, 2019
Member Exclusive

DTC gold rush leads to the rise of holding companies

April 5, 2019
Member Exclusive

Why Heineken is doing more ad buying in private marketplaces

February 22, 2019
Member Exclusive

Now valued at $1.2 billion, Glossier still faces hurdles

March 22, 2019

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