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19935 Results for ‘branding’

Agency Culture

Culture Brands’ Eunique Jones Gibson wants to help brands uplift, empower stories for African Americans

June 6, 2023
Looking Back/Ahead to 2024

Marketers no longer have total control of their brand narratives. Now they’re spending time influencing influencers

December 26, 2023
Gaming & Esports

Why Rocket League is bringing brands like Puma in-game

September 8, 2023
The Creator Economy

Social platforms become ‘marketing engines’ as creators look for direct deals to earn money

January 24, 2024
Member Exclusive

Digiday+ Research deep dive: Marketers cut way back on X spending as brand safety concerns persist

April 12, 2024
Member Exclusive

Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities

January 30, 2024
Member Exclusive

Digiday+ Research deep dive: Brands are still on Facebook, but they’re spending a lot more on Instagram

March 4, 2024
The Creator Economy

Influencer agencies expand their consulting services as competition grows

May 15, 2024
Digiday+ Research

Digiday+ Research: How advertisers are approaching spend in the upfront market

May 13, 2024
Member Exclusive

Digiday+ Research deep dive: Brands, retailers increase their investments in Instagram

October 6, 2023
Member Exclusive

Marketing Briefing: As M&A rebounds, ‘it all hinges upon the CMO having a seat at the table’

February 27, 2024
The Creator Economy

CTV looks to invest in creator content to win over more ad dollars

August 21, 2025
Strategizing for the Future

How indie agency Within won over Foot Locker as its AOR for North America

April 8, 2024

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