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1413 Results for ‘behavioral targeting’

Brands in Culture

Agency group Common Interest is on an acquisition drive

July 3, 2024
Member Exclusive

Media Briefing: Tough market, but Q4 lifts publishers’ hopes for 2026

November 20, 2025
Marketing on Platforms

From power play to courtroom drama: a timeline of tumultuous turns to Google’s ad tech trial

September 10, 2024
Sponsored

The state of AI in media | How AI is transforming the business side of publishing

June 4, 2026
Life Beyond the Cookie

Advertisers slowly acknowledge that measurement, not targeting, might be the bigger cookie deprecation challenge

March 5, 2024
Member Exclusive

Media Briefing: Here are the Privacy Sandbox proposals publishers are prioritizing in early tests

January 18, 2024
Sponsored

The marketer’s guide to email audiences

April 5, 2023
Marketing on Platforms

Amazon’s upfront debut crowns its courtship of adland

May 15, 2024
Sponsored

Why AI, revenue diversification and ad spend are the defining 2024 trends for media companies

December 5, 2023
Third-Party Cookie Primer

Why in-game advertising companies see potential benefits in the death of the third-party cookie

February 1, 2024
Marketing on Platforms

What’s next for Google after federal judge’s monopolization ruling?

August 7, 2024
Member Exclusive

How media buyers view the retail media landscape — from Amazon to Walmart to Wawa

March 21, 2024
Evolving Agencies

Left off Madison digs into specific ethnicities to carve out its niche

September 1, 2023

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