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OpenAI’s ChatGPT ads get its first conversion API partner in LiveRamp
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709
Results for ‘apps survey’
The Sports Marketing Playbook
2024 was the year Reddit made a play for social media’s organic sports crown
December 16, 2024
Member Exclusive
Media Buying Briefing: Influencer agencies prep worst-case scenarios if TikTok gets banned
March 18, 2024
Member Exclusive
Media Buying Briefing: A tale of two reports (on media agencies)
November 18, 2024
Member Exclusive
Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire
May 14, 2024
The Business of AI
AI Briefing: Generative AI and search are becoming increasingly intertwined — and top of mind
May 13, 2024
The Business of AI
Buying with bots: AI search raises the bar for tailored shopping and transparency
November 22, 2024
Member Exclusive
Research Briefing: Brands seem unsure about TikTok’s marketing potential, but TikTok Shop pitch may cause them to spend
September 21, 2023
Equality and Opportunity
Boycotts and backlash reveal complications in changing DEI landscape
February 3, 2025
Member Exclusive
Media Briefing: The top trends in the media industry for 2025
December 18, 2025
Member Exclusive
Research Briefing: The end of third-party cookies could be a win for ad tech vendors
March 7, 2024
Member Exclusive
Marketing Briefing: How Amazon has ‘elevated their game’ with a more cohesive pitch to appeal to advertisers
May 28, 2024
Member Exclusive
CMO Strategies: The key metrics and challenges behind each social platform — from Instagram to X
November 1, 2023
Member Exclusive
Media Briefing: Publishers see Apple News+ as a stable revenue stream amid ‘volatile’ referral traffic
March 6, 2025
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