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19961 Results for ‘Branding’

Sponsored

How innovation is ushering in the next phase of advertising, post-Oracle

September 10, 2024
Marketing on Platforms

TikTok looks to turn search queries into ad dollars with keyword targeting tool

September 24, 2024
Experimental Channels

Two Gen Z founders want to change the OOH ad marketplace for their generation

October 30, 2024
Sponsored

Why marketers should be treating creative like a strategic supply chain

May 22, 2025
The Programmatic Publisher

The semantic slide of programmatic’s power word: ‘curation’

March 31, 2025
Strategizing for the Future

How independent agencies go on the offensive to find new growth opportunities

October 9, 2024
Beyond Ads

Inside Uber’s strategy with content creators to amplify its organic TikTok following

October 30, 2023
Marketing on Platforms

Marketers question TikTok ban refunds ahead of Supreme Court debate

January 10, 2025
Member Exclusive

Ad Tech Briefing: The Programmatic Governance Council is a bid to reset power dynamics

December 2, 2025
Agency Culture

One media agency gets vocal against principal media — and hopes others will too

November 7, 2024
Member Exclusive

Media Buying Briefing: How one independent agency CEO sees the advantages she has over holdcos

December 9, 2024
The 2025 Notebook

Here’s what you need to know about Perplexity’s Andrew Beck — the exec convincing advertisers to get involved

January 6, 2025
Member Exclusive

Media Briefing: News publishers’ AI ad tools show positive lift, but still have to prove themselves

August 8, 2024

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